The mechanics of the 30-day money-back guarantee, explained

Fast answer

If within 30 days of your first paid charge you do not find an opportunity you did not already know about, submit the form at /guarantee. We refund the first month within 5 business days and freeze your account. No interview, no negotiation, no questions about what we could have done better.

Why the guarantee exists

Most ecommerce intelligence products are sold against a promise that is hard to verify before subscribing. You cannot know whether the weekly read will surface something you did not already know until you sit with the tool for a few weeks. The 30-day guarantee is the structural answer to that: the operator carries no risk for the first month.

The guarantee is also a forcing function on us. If we ship a product that has nothing new to tell a typical operator in their first 30 days, we should not be charging anyway. Letting the operator walk back the subscription with no friction reveals when that is happening, and quickly.

What triggers a refund

One condition: "you did not find an opportunity you did not already know about within 30 days of your first paid charge". That is the entire test. There is no:

• "Try harder", no "did you complete the onboarding"
• "Schedule a 30-minute call with our customer success team"
• "Tell us why so we can improve"

The reason is operator-respect: if you take the time to claim, you have already decided. Adding friction to the refund is the cheapest possible way for an intelligence product to look better than it is.

What the guarantee covers

The guarantee covers the first month's EUR 49 subscription charge. That is the only sum we refund. Specifically:

• It does NOT cover the 20% revenue share. If by the end of month one you earned net profit and owed the 20% share, that share is invoiced separately and is not refundable. It is owed on net profit you already earned, which is independent of whether you continue using CW Ops. If month one was unprofitable, there is no share to begin with — you only ever paid the EUR 49, and that is exactly what the guarantee returns.
• It does NOT cover any second-month or later charges. Cancellation is one click from the Stripe portal at any time — the guarantee is the first-month-specific protection, not a rolling opt-out.
• It does NOT cover lost time, opportunity cost, or hypothetical ROI. We refund the subscription. We do not compensate for the time you spent reading the dashboard.

How the mechanics actually work

The submission form at /guarantee collects four fields: your account email, the reason for the claim, an optional note on what could be different, and a checkbox confirming you understand the guarantee covers only the EUR 49 subscription.

The honeypot field on the form catches bot submissions silently. There is an IP rate limit at 3 submissions per hour per IP, which keeps the form available without exposing it to enumeration.

Once submitted:

• Within 1 business day, we mark your account "in review" so the next monthly charge does not auto-process while we look at the claim.
• Within 5 business days, the refund is issued via Stripe. Stripe then takes 5 to 10 business days to land in your card statement. Total typical window: 7 to 15 business days from claim to your bank.
• Your account is frozen after the refund. Frozen means: no new weekly reads, but existing reads remain queryable on request for 90 days. After 90 days the data is deleted unless you reactivate.

What we do with the "what could be different" field

The optional note is read by Jacobo, not by a customer success team (there is no customer success team — see /about). We do not respond to it. We do collect the notes in a private vault and review them quarterly to spot patterns in why operators do not get value from the product. That review feeds into product decisions and into honest marketing copy.

If you want a conversation, you can email jacobolopezcortijo@gmail.com directly. That is the same email the legal terms list. Jacobo answers it personally.

How this compares to incumbent intelligence platforms

Most incumbent ad intelligence platforms ship without any money-back guarantee. The standard is "first month at 50 percent off" plus a long cancellation flow. The structural reason is that flat-fee pricing at EUR 500 to EUR 5,000 per month does not have the margin to absorb a refund without it hurting.

CW Ops can ship the guarantee because the EUR 49 + 20% structure is asymmetric: the first month is intentionally cheap (so a refund is bounded), and the 20% share is non-refundable and only ever exists in a profitable month (so the platform's downside on the guarantee is exactly EUR 49 per claim). The maths is consistent with the rest of the pricing model.